Unleash The Beast’s Michelob ULTRA PBR Jacksonville 2025


Vystar Veterans Memorial Arena

Professional Bull Riders’ Premier Series Returns to Jacksonville for Second Consecutive Season on February 22nd-23rd, 2025 to Vystar Veterans Memorial Arena.

Tickets for Unleash The Beast’s Michelob ULTRA PBR Jacksonville on sale NOW!

For the second consecutive season, and ninth time in history, the PBR’s (Professional Bull Riders) premier Unleash The Beast will buck into Jacksonville, Florida, holding the Michelob ULTRA PBR Jacksonville on February 22-23, 2025 at VyStar Veterans Memorial Arena.

For two nights only, more than 30 of the best bull riders in the world will go head-to-head against the sport’s rankest bovine athletes, showcasing the ultimate showdown of man vs. beast in one of the most exciting and unpredictable live sporting events to witness.

The upcoming Michelob ULTRA PBR Jacksonville will be the 14th event of the new individual season as riders vie for early points in the race to be crowned the 2025 PBR World Champion.

Tickets for the two-day event go on sale Friday, October 4 at 10 a.m. ET, and start at $15, taxes and fees not included. Tickets can be purchased online at ticketmaster.com and PBR.com, at the VyStar Veterans Memorial Arena Box Office or by calling PBR customer service at (800) 732-1727.

PBR Elite Seats are available for avid fans who want an exclusive VIP experience while enjoying the world’s top bull riding circuit. These tickets, available in three tiers, offer premium seats, personal on-site concierge at the PBR fan loyalty booth, and more. For more on elite seats, visit https://pbr.com/elite-seats-unleash-the-beast, or call (800) 732-1727

For more information about the PBR and to see the full 2025 PBR Unleash The Beast schedule, visit PBR.com.